In days of technologial progress, with common access to computers, the multimedial presentation has presently become the most effective and most versatile form of customer's familiarization with a company or its products. In addition it is utilized as a tool assisting an agent during direct contact with the customer.
The ground for success of this form of marketing is its diversity: starting with text and tables, through dynamic graphs, to movies and interactive technical documentation. Utilizing most advanced technologies we can offer to a customer product, which has not been manufactured yet, or its production for promotional purposes would have been unfeasible. The best example here is the real estate market, where construction of a bulding for promotional purposes is unprofitable but our presentation enables the customer to take a virtual tour around it, although it is still in a design phase. Limited presentations allow to reach, via internet, a broad group of individual and corporate recipients, keeping distribution costs low.
|